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Branded The Buying and Selling of Teenagers (Paperback)

Author:  Alissa Quart
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FORMAT: Paperback
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Learn more about Branded:

Format: Paperback
ISBN-10: 0738208620
ISBN-13: 9780738208626
Sku: 33928797
Publish Date: 2/1/2004
Dimensions:  (in Inches) 8.25H x 4.75L x 0.5T
Pages:  272
Age Range:  NA
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An incisive expose of the underhanded advertising initiatives that target teens-and an exploration of their disturbing consequences
From the Publisher:
An expose of the dark side of marketing to teenagers looks at the underhanded advertising initiatives targeting teens, the reduction of teens to their lowest common denominator, and the consequences of such tactics.


"Quart in BRANDED fused philosophy and structure with the passion and fury of fully aware and fed-up real-life adolescents." - Rebecca Segall 02/24/2003

Product Attributes

Product attributeeBooks:   Kobo
Product attributeBook Format:   Paperback
Product attributeNumber of Pages:   0272
Product attributePublisher:   Basic Books (AZ)
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