Chick Magnates, Ayatollean Televangelist, & a Pig Farmer's Beef: Inside the Sometimes Hilarious World of Advertising (Paperback)

Author: Arnold, George

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Product Overview

The creator of hilariously funny nonfiction novels is back with another (almost totally) true tale ? this time an insider's peek into the life of one of the Southwest's more creative advertising agencies and the quirky, clever thinking that made it a success. George Arnold worked at that agency for those 25 years, and he ran the place as its president for more than 20 of them. In this tribute to creativity, he recalls without embellishment (he swears) his encounters and friendships, business standoffs and creative mind games with some high profile clients and client companies like chick magnate Bo Pilgrim, the oddly Muslim-like CBN of the Rev. Pat Robertson, and a sociopathic pig farmer with larceny in his heart. At every turn, Arnold's creative teams found ways to outmaneuver, overcome or bulldoze over anybody and anything getting in the way of their clients?, and their own, success . . . by just being utterly creative.

Specifications

Publisher Eakin Press
Mfg Part# 9781934645192
SKU 205539552
Format Paperback
ISBN10 1934645192
Release Date 9/1/2007
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$20.29 + free shipping
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