|Challenge the status quo with this high-performance dryer that blows volume, bounce and shine into your hair as it dries. |
It features 1875 watts of power, a lightweight AC motor, high-voltage advanced ionic generator and a true cold shot to set your style for hours!
3 heat and 2 speed settings adapt to all different hair types for stellar style. Choose what works best for you.
Your John Frieda® styling tool includes a high-voltage (advanced) ionic generator that generates up to 50% more ions than ions created from natural sources. The electronic ionizer generates negative ions, which neutralize positive ions in the atmosphere. This process flattens and seals the hair cuticle, reducing frizziness and flyaways, eliminating static electricity, and contributing to shine and manageability.
The ceramic coating on your John Frieda® styling tool is a fusion of titanium and ceramic that evenly distributes heat to gently style and protect hair from damaging hot spots. The titanium is a harder, more durable, heat-resistant metal able to withstand higher heat than aluminum or other metals.
La Vida 3700 Professional Far Inrfarared & Negative Ion Hair ...