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Creating Competitive Advantage : Give Customers a Reason to Choose You Over Your Competitors (Hardcover)

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Product Overview

Explains how a business of any size can identify its competitive advantages and transform them into a powerful opportunity in the battle for market share, demonstrating how an emphasis on the products or services in which a company excells can increase customers and build revenue. 40,000 first printing. *Author: Smith, Jaynie L./ Flanagan, William G. *Subtitle: Give Customers a Reason to Choose You Over Your Competitors *Publication Date: 2006/04/25 *Number of Pages: 228 *Binding Type: Hardcover *Language: English *Depth: 0.75 *Width: 5.25 *Height: 8.00

Specifications

Publisher Random House Inc
Mfg Part# 9780385517096
SKU 202151162
Format Hardcover
ISBN10 0385517092
Release Date 4/10/2007
Product Attributes
eBooks Kobo
Book Format Hardcover
Number of Pages 0228
Publisher Broadway Business
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