I always look for a quicker way to prepare meals. This hand blender lets me do that and save me a lot of time. I've had it for a little over a month now. It has a simple one-speed button along with a simple, yet sturdy 2-piece design which releases by an additional button. Clean up is a BREEZE - just rinse it in warm water and dry. The power is unparalleled - I make a lot of shakes and throw a lot of solid food into it and in a about 1/2 a minute or less its ready to drink. The motor is so powerful it suctions my shaker to it so I when I lift the blender while its blending, it lifts the shaker too! And the noise decibel is maybe half that of a normal blender which helps a lot, especially for people with sensitive hearing. I think this is an amazing product, considering its price as compared to a KitchenAid one. I think it equals or beats it. I think you should definitely consider this one!
I bought this after my cheap stick blender died, hoping the Cuisinart name means it'll last a while longer. I was pleasantly surprised by how much more powerful it is, but I wish there were low/medium/high settings to work with instead of just high, and I'm going to miss the little whip attachment from the cheap blender.