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Culture in Mind Cognition, Culture, and the Problem of Meaning (Paperback)

Author:  Bradd Shore Foreword By:  Bruner Jerome
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Product Details:

Format: Paperback
ISBN-10: 0195126629
ISBN-13: 9780195126624
Sku: 30449508
Publish Date: 4/10/2007
Dimensions:  (in Inches) 9.25H x 6.25L x 1T
Pages:  448
Age Range:  NA
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Despite the recognized importance of cultural diversity inunderstanding the modern world, the emerging science of cognitivepsychology has relied far more on experimental psychology, neurobiology, and computer science than on cultural anthropology forits models of how we think. In this exciting new book, anthropologistBradd Shore has created the first study linking multi-culturalism tocognitive psychology, exploring the complex relationship betweenculture in public institutions and in mental representations. In sodoing, he answers in a completely new way the age old question ofwhether humans are basically the same psychologically, independent ofcultures, or basically diverse because of cultural differences. Thefirst half of the book emphasizes cultural models, from AustralianAboriginal rituals and Samoan comedy skits, to more familiar terrain, including a study of baseball as a cultural model for Americans. Alongthe way, the author sheds new and novel light on many familiarinstitutions, from educational curricula and shopping malls to modularfurniture and cyberpunk fiction. These observations are then linked totheoretical developments in linguistics, semiotics, and neuroscience, creating a bold new approach to understanding the role of culture ineveryday meaning making. The author argues that culture must beconsidered an intrinsic component of the human mind to a degree thatmost psychologists and even many anthropologists have not recognized.This new position of cultural models will make absorbing reading forpsychologists, anthropologists, linguists, and philosophers, and toanyone interested in the issues of cultural diversity, multiculturalism, or cognitive science in general. *Author: Shore, Bradd/ Jerome, Bruner *Binding Type: Paperback *Number of Pages: 448 *Publication Date: 1998/10/29 *Language: English *Dimensions: 9.24 x 6.13 x 1.03 inches
From the Publisher:
Despite the recognized importance of cultural diversity in understanding the modern world, the emerging science of cognitive psychology has relied far more on experimental psychology, neurobiology, and computer science than on cultural anthropology for its models of how we think. In this exciting new book, anthropologist Bradd Shore has created the first study linking multi-culturalism to cognitive psychology, exploring the complex relationship between culture in public institutions and in mental representations. In so doing, he answers in a completely new way the age old question of whether humans are basically the same psychologically, independent of cultures, or basically diverse because of cultural differences. The first half of the book emphasizes cultural models, from Australian Aboriginal rituals and Samoan comedy skits, to more familiar terrain, including a study of baseball as a cultural model for Americans. Along the way, the author sheds new and novel light on many familiar institutions, from educational curricula and shopping malls to modular furniture and cyberpunk fiction. These observations are then linked to theoretical developments in linguistics, semiotics, and neuroscience, creating a bold new approach to understanding the role of culture in everyday meaning making. The author argues that culture must be considered an intrinsic component of the human mind to a degree that most psychologists and even many anthropologists have not recognized. This new position of cultural models will make absorbing reading for psychologists, anthropologists, linguists, and philosophers, and to anyone interested in the issues of cultural diversity, multiculturalism, or cognitive science in general.

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"Clearly argued and captivatingly developed through subtle analyses of ethnographic materials...[this book] will revitalize cultural anthropology." - Fredrik Barth
Product Attributes
Product attributeBook Format:   Paperback
Product attributeNumber of Pages:   0448
Product attributePublisher:   Oxford University Press, USA
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