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Product Details:


Format: Paperback
ISBN-10: 0071589708
ISBN-13: 9780071589703
Sku: 208356368
Publish Date: 6/30/2008
Pages:  188
Age Range:  NA
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This proven, six-step process for creating and capturing demand in today''s networked economy explains how organizations can create an "ecosystem of demand" by using technology to partner with suppliers, customers, resellers, and competitors.
Product Attributes
Product attributeBook Format:   Paperback
Product attributeNumber of Pages:   0188
Product attributePublisher:   McGraw-Hill
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