Developing and Branding the Fashion Merchandising Portfolio (Paperback)

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Product Overview

A career in fashion merchandising means working in a fast-paced, creative industry and a highly competitive one. Developing and Branding the Fashion Merchandising Portfolio is a guide to creating a portfolio and brand for yourself that will stand out. Portfolios provide immediate visual evidence of what you can do, and they communicate hands-on experience more explicitly than a resume can on its own. Whether you''re interested in design, product development, buying, textile design, or trend forecasting, this book provides activities to help you identify and focus your skills. Step-by-step instructions demonstrate how to gather examples of your work, how to choose a design and layout, and ways to incorporate drawings, sketches, and CAD-generated material into a consistent, streamlined portfolio that reflects your personality. User-friendly and above all visual, this is the guide for creating a portfolio that will get you hired and keep your career on track.


Publisher Bloomsbury USA Academic
Mfg Part# 9781563674273
SKU 204223544
Format Paperback
ISBN10 1563674270
Release Date 8/13/2012
Product Attributes
Book Format Paperback
Number of Pages 0203
Publisher Fairchild Books & Visuals
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