Editorial Survey Report: Broadcast Technology Media (Paperback)

Author: Darr, Lauren L.

Customer Reviews   Write a Review

Be the first to review this item and earn 25 Rakuten Super Points™

Product Overview

In 2008, LOI International, a marketing communications firm specialzing in the broadcast technology market, conducted the largest, most inclusive media research survey ever executed in the industry. This report is a culmination of those results. In addition to providing raw data, LOI International has interpreted the information in order to provide a solid understanding of what the numbers and comments mean. Its meant to give valuable insights on how to create and implement solid media relations strategies that solidify your place in the market. This information is meant for both established and upstart companies. If youre part of a marketing communications team looking to sharpen your approach to media relations, this report is for you. Likewise, if youre a jack or jane of all trades in your organization and have media relations on your long to-do list, the results will offer quick, direct, and easy-to-implement ideas. LOI International created this survey because clients asked questions on how to deal with the media. While the fifteen-plus years of experience accounted for great direction in getting the most bang for the buck, it wasnt hard numbers that showed exactly what reporters and editors were looking for. Now, the numbers and experience have been combined to give broadcast technology companies leverage with their media decisions. *Author: Darr, Lauren L. *Binding Type: Paperback *Number of Pages: 52 *Publication Date: 2008/10/03 *Language: English *Dimensions: 10.13 x 7.92 x 0.16 inches


Publisher Left Paw Press, LLC
Mfg Part# 9780981836027
SKU 209880246
Format Paperback
ISBN10 098183602X
Release Date 10/14/2008
Product Attributes
Book Format Paperback
Number of Pages 0052
Publisher Left Paw Press, LLC

More Buying Options

Seller Infomation Price & Shipping  
UnbeatableSale $384.68 + $2.75 shipping
Condition: Brand New
In Stock
Brand New! 30 day money back guarantee.
Usually ships in 1 to 2 business days
Add to Cart
Ria Christie Collections $420.48 + $2.98 shipping
Condition: Brand New
In Stock

Usually ships in 1 to 2 business days
Add to Cart
$384.68 + $2.75 shipping
$497.00 You save $112.32 (22%)
Earn 385 ($3.85) Rakuten Super Points™
What are Rakuten Super Points™?
Get rewarded when you shop! Earn 1 point per dollar spent. That's like getting cash back on every purchase. Easy to see matured points in checkout. Use points just like cash.
Learn More
Format: Paperback
Condition: Brand New
In Stock. Usually Ships in 1 to 2 business days
Please select an option to buy
Add to Cart

Sold By:  UnbeatableSale
What is a Marketplace and Shop Owner?
  • Our marketplace is a platform where approved third-party retailers (Shop Owners) can sell their products
  • Items are sold and shipped by Shop Owners
  • Your credit card and personal information remain secure; Rakuten.com meets all PCI Security Standards.
  • Purchases can only be returned to the Shop Owner
  • All purchases receive Rakuten Super Points™