Everything I Know about Sales Success: The World's Greatest Business Minds Reveal Their Winning Secrets The World's Greatest Business Minds Reveal Their Winning Secrets (Hardcover)
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Sales techniques from the biggest names in the business world
How would you like to be as successful as Donald Trump, Martha Stewart, or Michael Dell? What if you could tap into the collective wisdom of the biggest business superstars for winning over customers and adversaries, sowing the seeds for business breakthroughs, and reaping the rewards? Well, you can-with "Everything I Know About Sales Success."
Sales-performance expert Gerhard Gschwandtner went straight to the top, interviewing and profiling this country''s most persuasive and hardworking business leaders to find out their sales secrets and philosophies. He also examined how successful companies tap into the hearts and minds of their customers, from understanding their wants and needs to making the sale.
Success Lessons from
* Michael Dell * Arnold Schwarzenegger * Donald Trump * Martha Stewart * Sandy Weill * Toyota * Marriott * SAP * Red Bull
From the Publisher:
Two of the world's leaders in sales publishing team up to deliver an unprecedented library of advice, techniques,|and wisdom from the top minds in sales||
The art and science of selling has never been more complex, demanding, or potentially|lucrative. As a savvy sales professional, you know that staying ahead of the game in today's competitive|markets means continually educating yourself-both in the successful techniques that|have stood the test of time and the freshest new ideas in everything from generating leads to creating|trust, closing the deal, and staying motivated.||
Essential reading, regardless of what area of sales you're in. Based on first-hand interviews|with some of the most highly respected names in business|today, this book collects their insights into sales success. The|author extrapolates a diverse array of "patterns of success"|which reveal secret formulas for winning customers' hearts and|minds, including wisdom from:||
Stay on top of the sales game with strategies from the world's biggest leaders
The art and science of selling has never been more complex, demanding, or potentially lucrative. As a sales professional, you know that staying ahead of the game means continually educating yourself-both in the successful techniques that have stood the test of time and about the freshest new ideas on everything-from generating leads to creating trust, from branding your business to closing the deal.
That's why Everything I Know About Sales Success is so helpful. It's full of powerful insights and strategies from the nation's top-selling individuals and companies on everything from providing customer service to branding. You'll discover:
Whether you're starting at the bottom or have the top office in view, the collective experiences and strategies that propelled these driven people up the corporate ladder can serve as an invaluable guide, helping you to win the hearts and minds of your own customers, break new ground, and eventually set the path for others to follow.