Executing Your Business Transformation How to Engage Sweeping Change Without Killing Yourself or Your Business (Hardcover)
| Author: Mark I./ Cole Morgan |
| Format: | Hardcover |
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From the Publisher:
Practical real-world lessons for transforming any business |Based on the authors' decades of experience dealing with major business transformation, this book provides valuable guidance for any company contemplating mergers, acquisitions, or a major restructuring of your business model. Many organizations undergo transformation with lots of enthusiasm, but are frustrated with the results. This book contains a set of lessons gained in the process of working in and with organizations in the process of transformation. Some of the lessons include: The customer is always right except when they are not; What got you here may kill you there: There is no strategy when no one knows what to do; and Transforming strategy requires more than expensive software.| |
With insight and candor, the authors provide thoughtful advice to leaders who recognize that the strengths of today's company will not translate into the results of tomorrow. |















