Global Mobile Media (Paperback)

From the Publisher: `Gerard Goggin has produced an incisive and penetrating overview of the world according to mobiles. Covering sight, sound and status, plus a host of other issues, he provides a provocative analysis of how mobile communication gadgets come to play such a prominent role in our lives. Any scholar of New Media will want to read this book.' James Katz, Department of Communication, Rutgers University, USA||With billions of users worldwide, the cell phone is not only a successful communications technology: it is also key to the future media. Global Mobile Media offers an overview of the complex topic of mobile media, looking at the emerging industry structures, new media economies, mobile media cultures and network politics of cell phones as they move centre stage in media industries.||Global Mobile Media is an engaging, accessible text which will be of interest to upper-level undergraduates, postgraduates and researchers in media, cultural and communication studies, as well as those taking new media courses.