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Green Gone Wrong How Our Economy Is Undermining the Environmental Revolution (Hardcover)

Author:  Heather Rogers
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FORMAT: Hardcover
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Learn more about Green Gone Wrong:

Format: Hardcover
ISBN-10: 1416572228
ISBN-13: 9781416572220
Sku: 211539514
Publish Date: 4/20/2010
Dimensions:  (in Inches) 9H x 6L x 1T
Pages:  262
This gripping expos evaluates and debunks the effectiveness of the green movement by identifying the current misguided practices that masquerade as green business--but are in reality distracting organizations from finding more viable solutions.
From the Publisher:
Evaluates and debunks the effectiveness of the green movement, arguing that major corporations are focusing on profit-driven programs that inhibit more viable environmental solutions, in a report that focuses on specific issues related to food, cars and housing. By the author of Gone Tomorrow.
Environmental reporter Heather Rogers presents troubling evidence that many companies and organizations which purport to be onboard the movement for ecological improvement are continuing to manufacture products and enact practices which are clearly deleterious to the global ecosystem. Rogers investigates the real-world effects of popular new programs such as organic farming, carbon offsets, and "Fair Trade" labeling, and finds that these supposedly benign endeavors are often just as short-sighted and harmful as the polluting industrial practices which marked the last century. Time and again, Rogers discovers that, in the corporate world, profit margin remains infinitely more important than environmental impact, which leads to reduced standards, hidden damages, and counterproductive measures. In one of her most disturbing revelations, Rogers shows that American car companies are continuing to produce thousands of cars with low gas mileage to be sold in the United States, even as they simultaneously try to conquer the European market with models that are proven to be significantly more efficient.


"[Rogers] exposes how the 'green' movement is failing to live up to the promise of sustainability and stewardship of the environment when the solutions are hijacked by economic and political interests....[Her] clear-headed approach proves effective in uncovering the truths behind the mantle of greenwashing." (starred review) - David Siegfried 02/15/2010

Product Attributes

Product attributeeBooks:   Kobo
Product attributeBook Format:   Hardcover
Product attributeNumber of Pages:   0262
Product attributePublisher:   Scribner Book Company
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