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Run Sin City From The Ground Up. Rule your empire as a straight-shooting businessman or a double-dealin' scoundrel in your neon-soaked desert playground. Utilize your ties to the Mob or prove you can make your fortune without their underhanded tactics. Loosen the slots, add decor for ambience, and bring in the Vegas showbiz glitz to attract everyone from the wannabe swingers to the high rollers. Just remember you're not the only game in town. Select your casino theme and play against the challenges and pitfalls that come with building the hottest joint on the Strip. Choose from Egyptian to Rock & Roll themes, and everything in between! Boost your bank and your ego at the same time. Pull up a seat at a blackjack table in your own casino and take on the clientele in a high-stakes game. Lure gamblers away from rival casinos with your competitive tools of the trade. Have thugs break their bank, or send in entertainers with flyers to capture their family-oriented customers. BUILD IT - Create and build your own casino environment with all the authenticity that only Hoyle? can deliver. RUN IT - Your management skills are the difference between a money-making machine and a money pit. RULE IT -Use all of the assets at your disposal to continue your reign as the best show in town.