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Integrity Is All You've Got (Paperback)

Author: Eller, Karl

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Product Overview

An advertising hall-of-famer and business legend reveals the secrets of his success

Best known for conceiving the idea of outdoor advertising, Karl Eller embodies the spirit of American entrepreneurship at its finest. "Integrity Is All You''ve Got "is the chronicle of a singular life in business and all its "chills, thrills, deals, risks, gambles, crash landings, and miraculous recoveries." Readers get: A first behind-the-scenes look at the life of a business legend Powerful lessons that managers and entrepreneurs can apply Eller''s guiding principles for racking up successes and recovering from "crash landings" that center on the critical importance of integrity

Specifications

Publisher McGraw-Hill Companies
Mfg Part# 9780071737821
SKU 212708240
Format Paperback
ISBN10 0071737820
Release Date 10/26/2009
Product Attributes
Book Format Paperback
Number of Pages 0224
Publisher McGraw-Hill Companies
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