International Communication : Continuity And Change (Paperback)

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Product Overview

International Communication examines the profound changes that have taken place, and are continuing to take place at an astonishing speed, in international media and communication since the beginning of the new millennium.

Building on the success of the first edition, the second edition maps out the expansion of media and telecommunications corporations within the macro-economic context of liberalization, deregulation, and privatization. It then goes on to explore the impact of such growth on audiences in different cultural contexts and from regional, national, and international perspectives. Each chapter contains engaging case studies on topics that exemplify the main concepts and arguments, including Al-Jazeera, the global reach of Bollywood, and the globalization of "reality television." InternationalCommunication, Second Edition, is essential reading for all communication and media studies
Features
* The only single-authored volume that deals coherently with the complex global, political, economic, and technological contexts in which media and culture operate.
* Fully updated to include developments since the beginning of the new millennium.
* New case studies throughout, including the "Murdochization" of media, the Al-Jazeera phenomenon, mobile communication, and China and global media.
* New pedagogical features, including discussion questions, suggestions for further reading, and notes on key terms.

Specifications

Publisher Bloomsbury USA Academic
Mfg Part# 9780340888926
SKU 202882728
Format Paperback
ISBN10 034088892X
Release Date 12/10/2012
Product Attributes
Book Format Paperback
Edition 0002
Number of Pages 0336
Publisher Hodder Arnold

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