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Author:  John R. Walker
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Introduction to Hospitality Walker, John R. 1 of 1

Learn more about Introduction to Hospitality:

Format: Hardcover
ISBN-10: 0135139287
ISBN-13: 9780135139288
Sku: 206856879
Publish Date: 3/1/2008
Dimensions:  (in Inches) 10.25H x 8.25L x 1.25T
Pages:  620
Edition Number:  5
Age Range:  NA
"Portions of this book were previously published under the title Introduction to hospitality management"--T.p. verso.
From the Publisher:

Tomorrow's managers are off to a strong start with this fully updated and streamlined edition. Each chapter includes an increased emphasis on globalization and environmental responsibility and a new chapter on Events Marketing appears in Part V.  The practicality of previous editions continues with mini-case studies, contributions from industry experts, profiles of corporations, profiles of hospitality professionals and a new student DVD-ROM packed with resources to support readers’ coursework and their careers. It covers tourism, lodging, restaurants, managed services, beverages, conventions and meeting, and leisure/recreation; in addition to examining gaming entertainment, marketing and human resources, and leadership and management. For individuals interested in a hospitality industry career.|





Product Attributes

Product attributeeBooks:   Kobo
Product attributeBook Format:   Hardcover
Product attributeEdition:   0005
Product attributeNumber of Pages:   0620
Product attributePublisher:   Pearson Prentice Hall
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