Marketing 2.0 : Bridging the Gap Between Seller and Buyer Through Social Media Marketing (Paperback)

Author: Borges, Bernie

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Product Overview


Publisher Wheatmark
Mfg Part# 9781604942880
SKU 211553874
Format Paperback
ISBN10 1604942886
Release Date 8/5/2009
Dimensions (in Inches) 9H x 6L x 0.75T
From the Publisher
Editors Note "Today's buyers want to be engaged differently than in years past, and many traditional marketing tactics simply do not work anymore. Social media marketing is a revolutionary way to build solid relationships with buyers long before first contact. Marketing 2.0 demonstrates through strategies, tactics, and real world examples that the greatest risk to businesses is NOT adopting these indispensable social media marketing techniques" -- Cover.
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