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Media And Culture An Introduction to Mass Communication (Paperback)

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Media And Culture Campbell, Richard/ Martin, Christopher R./ Fabos, Bettina G. 1 of 1
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Learn more about Media And Culture:

Format: Paperback
ISBN-10: 0312644655
ISBN-13: 9780312644659
Sku: 217116306
Publish Date: 2/1/2011
Dimensions:  (in Inches) 10.5H x 8.25L x 0.75T
Pages:  515
Edition Number:  8
See more in Communication Studies
 
It''s no secret today''s media landscape is evolving at a fast and furious pace -- and students are experiencing these developments firsthand. While students are familiar with and may be using the latest products and newest formats, they may not understand how the media has evolved to this point or what all these changes mean. This is where "Media and Culture" steps in. The eighth edition pulls back the curtain and shows students how the media really works, giving students the deeper insight and context they need to become informed media critics.
From the Publisher:
It's no secret today's media landscape is evolving at a fast and furious pace — and students are experiencing these developments firsthand. While students are familiar with and may be using the latest products and newest formats, they may not understand how the media has evolved to this point or what all these changes mean. This is where Media and Culture steps in. The eighth edition pulls back the curtain and shows students how the media really works, giving students the deeper insight and context they need to become informed media critics.

Product Attributes

Product attributeeBooks:   Kobo
Product attributeBook Format:   Paperback
Product attributeEdition:   0008
Product attributeNumber of Pages:   0515
Product attributePublisher:   Bedford Books
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