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In the exploding world of online retail, better photos equal more sales and moreoften than not, higher selling prices. Quality photos are essential in maximizing the "perceived value" of an item, and this is exactly where MyStudio?wants to help. The MyStudio? 20 Tabletop Photo Studio comes with everything you need to produce fantastic, professional quality photographs right out of the box. The revolutionary MyStudio? infinity background is an exact scale model of a much larger professional cyclorama photography studio, at a fraction of the cost, and the 5000K continous lighting system provides full, accurate light overthe entire studio. MyStudio? makes it possible for vitually anyone to take professional quality photos with almost any camera. Designed and manufactured by Pro Cyc, Inc., the world's leading manufacturer of modular cove cyclorama systems used as the infinity and virtual set backgrounds in almost every major network and many television studios worldwide, MyStudio? virtually eliminates the need for expensive lighting and studio backgrounds. MyStudio? products are designed to provide a high quality, professional photo solution at an affordable price; one that can be used by amateur and professional photographers alike to create fantastic product photos with a minimum amount of expense and effort. The MyStudio? 20 Tabletop Studio measures 20 x 20 x 12" which provides a full 27" horizontal backdrop from left to right edge, and is 24" deep from the front to back corner. It is ideally suited to small object photography and works especially well with objects that fall within the close-focus or macro range of most lenses. The unique 90 degree coved corner enables you to shoot from almostany angle and still get the seamless infinity background which is pleasing to the eye and puts an emphasis on your subject.