Orality and Literacy : The Technologizing of the Word (Hardcover)

Author: Ong, Walter J.

Customer Reviews   Write a Review

Be the first to review this item and earn 25 Rakuten Super Points™

Product Overview

Walter J. Ong?s classic work provides a fascinating insight into the social effects of oral, written, printed and electronic technologies, and their impact on philosophical, theological, scientific and literary thought.

This thirtieth anniversary edition ? coinciding with Ong?s centenary year ? reproduces his best-known and most influential book in full and brings it up to date with two new exploratory essays by cultural writer and critic John Hartley.

Hartley provides:

  • A scene-setting chapter that situates Ong?s work within the historical and disciplinary context of post-war Americanism and the rise of communication and media studies;
  • A closing chapter that follows up Ong?s work on orality and literacy in relation to evolving media forms, with a discussion of recent criticisms of Ong?s approach, and an assessment of his concept of the ?evolution of consciousness?;
  • Extensive references to recent scholarship on orality, literacy and the study of knowledge technologies, tracing changes in how we know what we know.

These illuminating essays contextualize Ong within recent intellectual history, and display his work?s continuing force in the ongoing study of the relationship between literature and the media, as well as that of psychology, education and sociological thought.


Publisher Routledge
Mfg Part# 9780415538374
SKU 229118624
Format Hardcover
ISBN10 0415538378
Release Date 11/2/2012
Product Attributes
eBooks Kobo
Book Format Hardcover
Edition 0003
Number of Pages 0234
Publisher Routledge
$306.88 + $5.98 shipping
Rakuten Super Points Earn 307 ($3.07) Rakuten Super Points™
What are Rakuten Super Points™?
Get rewarded when you shop! Earn 1 point per dollar spent. That's like getting cash back on every purchase. Easy to see matured points in checkout. Use points just like cash.
Learn More
Get this item for
(price with shipping)
(redeem points)
Format: Hardcover
Condition: Used-Good
In Stock. Usually Ships in 1 to 2 business days
Please select an option to buy
Add to Cart

What is a Marketplace and Shop Owner?
  • Our marketplace is a platform where approved third-party retailers (Shop Owners) can sell their products
  • Items are sold and shipped by Shop Owners
  • Your credit card and personal information remain secure; Rakuten.com meets all PCI Security Standards.
  • Purchases can only be returned to the Shop Owner
  • All purchases receive Rakuten Super Points™
Promotions & Offers (1)
  •  custom promo
    5% Back* Sitewide with Promo Code Rewardme *See page for details
Buy From Other Sellers (1)
  • Take your library with you wherever you go
  • Use the device you want to use… smartphone, desktop and many of today’s most popular eReaders


We love the Kobo eReading service… and we know you will too. We’ve partnered with them to bring you the most flexible, enjoyable eReading experience in the U.S.


You’ll be asked to sign in or create a new account with Kobo. Once you do, you’ll immediately get access to millions of titles and be ready to start eReading. Anytime. Anyplace.

continue to kobo