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Perfect Phrases for Lead Generation (Paperback)

Author: Brooks, William

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Product Overview

The Right Phrase for Every Situation...Every Time

Prospecting for new customers is a key part of every salesperson''s job-and perhaps the most challenging part. Your leads, your approach, your timing, "everything" needs to be perfect. That''s why you need "Perfect Phrases for Lead Generation" by renowned sales guru Bill Brooks. He''s assembled a winning collection of proven sales strategies for the 21st century-each linked with appropriate phrases for every customer scenario. Using his surefire selection of targeted phrases, you''ll learn how to: Identify the 25 types of clients-and customize your words to win them overMaster the 10 principles of direct prospecting-using the right phrases to turn cold calls into cashExpand your customer base-and grow your sales-faster, bigger, and better

Filled with hundreds of ready-to-use phrases, specific sales pitches, new communication tools, and other networking secrets, this invaluable handbook puts all the tricks of trade at your fingertips.


Publisher McGraw-Hill
Mfg Part# 9780071495899
SKU 204699748
Format Paperback
ISBN10 0071495894
Release Date 10/1/2007
Product Attributes
Book Format Paperback
Number of Pages 0247
Publisher McGraw-Hill
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