Revolutionize Your Customer Experience (Hardcover) - Shaw, Colin

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Product Overview

In his previous groundbreaking book with John Ivens, Colin Shaw looked at the development of the conceptual framework for the customer experience together with examples of best practice and strategies for implementation. As predicted the customer experience has become the next competitive battleground. The current book will explore the subject in more depth with new research and best practice and show companies and organizations how to identify where they are and how to revolutionize their customer experience.

Specifications

Publisher Palgrave MacMillan
Mfg Part# 9781403936035
SKU 39861308
Format Hardcover
ISBN10 140393603X
Release Date 6/26/2007
Physical
Dimensions (in Inches) 9.5H x 6.5L x 0.75T
From the Publisher
Editors Note In his previous groundbreaking book with John Ivens, Colin Shaw looked at the development of the conceptual framework for the customer experience together with examples of best practice and strategies for implementation. As predicted the customer experience has become the next competitive battleground. The current book will explore the subject in more depth with new research and best practice and show companies and organizations how to identify where they are and how to revolutionize their customer experience.
Product Attributes
Book Format Hardcover
Number of Pages 0224
Publisher Palgrave MacMillan
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