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Author:  Colin Shaw
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Revolutionize Your Customer Experience Shaw, Colin 1 of 1
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Format: Hardcover
ISBN-10: 140393603X
ISBN-13: 9781403936035
Sku: 39861308
Publish Date: 6/26/2007
Dimensions:  (in Inches) 9.5H x 6.5L x 0.75T
Pages:  224
Age Range:  NA
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In his previous groundbreaking book with John Ivens, Colin Shaw looked at the development of the conceptual framework for the customer experience together with examples of best practice and strategies for implementation. As predicted the customer experience has become the next competitive battleground. The current book will explore the subject in more depth with new research and best practice and show companies and organizations how to identify where they are and how to revolutionize their customer experience.
From the Publisher:
In his previous groundbreaking book with John Ivens, Colin Shaw looked at the development of the conceptual framework for the customer experience together with examples of best practice and strategies for implementation. As predicted the customer experience has become the next competitive battleground. The current book will explore the subject in more depth with new research and best practice and show companies and organizations how to identify where they are and how to revolutionize their customer experience.

Product Attributes

Product attributeBook Format:   Hardcover
Product attributeNumber of Pages:   0224
Product attributePublisher:   Palgrave MacMillan
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