Social Cognition : Making Sense of People (Paperback) - Kunda, Ziva

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Product Overview

*Author: Kunda, Ziva *Series Title: Bradford Books *Subtitle: Making Sense of People *Publication Date: 1999/06/25 *Number of Pages: 488 *Binding Type: Paperback *Language: English *Depth: 1.25 *Width: 7.00 *Height: 8.75

Specifications

Publisher Mit Pr
Mfg Part# 9780262611435
SKU 30437802
Format Paperback
ISBN10 0262611430
Release Date 6/1/1999
Physical
Dimensions (in Inches) 8.75H x 7L x 1.25T
From the Publisher
Editors Note How do we make sense of other people and of ourselves? What do we know about the people we encounter in our daily lives and about the situations in which we encounter them, and how do we use this knowledge in our attempt to understand, predict, or recall their behavior? Are our social judgments fully determined by our social knowledge, or are they also influenced by our feelings and desires? Social cognition researchers look at how we make sense of other people and of ourselves. In this book Ziva Kunda provides a comprehensive and accessible survey of research and theory about social cognition at a level appropriate for undergraduate and graduate students, as well as researchers in the field.
Editors Note 1 How do we make sense of other people and of ourselves? What do we know about the people we encounter in our daily lives and about the situations in which we encounter them, and how do we use this knowledge in our attempt to understand, predict, or recall their behavior? Are our social judgments fully determined by our social knowledge, or are they also influenced by our feelings and desires?Social cognition researchers look at how we make sense of other people and of ourselves. In this book Ziva Kunda provides a comprehensive and accessible survey of research and theory about social cognition at a level appropriate for undergraduate and graduate students, as well as researchers in the field.The first part of the book reviews basic processes in social cognition, including the representation of social concepts, rules of inference, memory, "hot" cognition driven by motivation or affect, and automatic processing. The second part reviews three basic topics in social cognition: group stereotypes, knowledge of other individuals, and the self. A final chapter revisits many of these issues from a cross-cultural perspective.
Product Attributes
Book Format Paperback
Minimum Age 22
Number of Pages 0488
Publisher MIT Press (MA)

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