Be the first to review this item and earn 25 Rakuten Super Points™
Our Best Picture Ever
So realistic you might forget you're just watching TV. The Sony XBR HX950 Series HDTV is the best picture we've ever created, where details like individual blades of grass come to life with laser-sharp precision and the most natural color imaginable. Stunning images are produced using our most advanced X-Reality™ PRO technology which improves picture detail in everything you watch - even low-resolution web videos. Plus, get Full HD 1080p even in 3D and Sony's highest level of motion detail and clarity, Motionflow™ XR 960. The ultra-thin TV design is achieved by incorporating Corning® Gorilla® Glass for an incredibly durable, lightweight, and frameless design. When you demand superior engineering and a picture as real as life itself, there's no other choice.