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Spent : Sex, Evolution, and Consumer Behavior (Paperback)

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Product Overview

From Rolexes To Rollerblades, from MBAs to BMWs, our lives have become ever more consumed with consuming. In Spent, leading evolutionary psychologist Geoffrey Miller probes the hidden instincts behind shopping and spending. Miller starts with the theory that we purchase things to advertise ourselves to others, and then examines other factors that dictate what we spend money on. With humor and insight, Miller analyzes an array of product choices and deciphers what our decisions say about ourselves, giving us access to a new way of understanding---and improving---our behaviors to become happier consumers.

"From mating to marketing, miller explores how everyday consumer choices subtly---and sometimes not so subtly-reveal society's misguided attempts at projecting four central traits (intelligence, conscientiousness, openness, agreeableness) to attract sexual partners."---M. J. Stephey, Time

"Miller is an entertaining and charming guide, moving with a nimble insouciance across domains of science, popular culture, and high and low art."---Jonathan Gottschall, Seed

"One of the most perceptive and illuminating accounts of marketing and capitalism ever written. Always witty, often surprising, and sometimes shocking, this book is a sheer joy to read."---Dylan Evans, author of Emotion: The Science of Sentiment

Specifications

Publisher Penguin Group USA
Mfg Part# 9780143117230
SKU 212641833
Format Paperback
ISBN10 0143117238
Release Date 5/25/2010
Product Attributes
eBooks Kobo
Book Format Paperback
Minimum Age 18
Number of Pages 0374
Publisher Penguin Books

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