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The Mouse That Roared : Disney and the End of Innocence (Paperback)

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Product Overview

This expanded and revised edition of Henry Giroux's highly acclaimed book explores and updates the cultural politics of the Walt Disney Company and how its ever-expanding list of products, services, and media function as teaching machines that shape children's culture into a largely commercial endeavor. In addition to updates throughout the book, this edition includes a new discussion of Disney's shift in marketing strategies targeting teens and tweens, a new chapter about globalization and Disney's empire, and a new chapter on Disney and national security after 9/11.

Specifications

Publisher Rowman & Littlefield Pub Inc
Mfg Part# 9781442203297
SKU 212986936
Format Paperback
ISBN10 1442203293
Release Date 3/1/2010
Product Attributes
eBooks Kobo
Book Format Paperback
Edition 0002
Number of Pages 0301
Publisher Rowman & Littlefield Publishers, Inc.
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