The Power Of Habit - Why We Do What We Do in Life and Business (Hardcover)

Author: Duhigg, Charles

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very interesting reading

on 5/11/2012

I had no trouble staying awake reading this book - I found the subject matter fascinating. It is written in an easy to read, understandable style and the author stays true to the theme of the book: illustrating just how powerful habits are in our lives. Of course since they are habits, we go about them without really giving them much thought; the key is to indeed recognize and give them thought, and work on how to improve ourselves by changing or modifying those habits. The author provides interesting and relevant examples of major behavior changes brought about by recognizing habits, and also provides us with the key to how to change them. I found this book useful not only for examining my own behavior, and providing the motivation (and the means) for changing my own bad habits, but also found it useful to think about how others are trying to do the same thing to me - in other words, how others (such as advertisers) are attempting to manipulate my behavior.

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reading this book has become a habit

on 5/17/2012

I'm about half way through this book, and it has become a habit, replacing ken ken as my going to bed ritual. reading it on an iphone is a bit tedious but not too bad because the author's style is fast-paced and breezy. I think his belief and group theory could use more elaboration...I believe beliefs are based largely on prior experience ..i.e. I know it will work this time because I've done something similar in the past, and groups work better because there is a greater likelihood that someone in the group has had the experience before and will be able to persuade the others of his/her thinking. In any case, a great read, great examples, and I look forward to finishing the book, at which time, I will be craving something else by the same author.

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Product Overview

An award-winning "New York Times" business reporter takes readers to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. With penetrating intelligence and an ability to distill vast amounts of information into engrossing narratives, Duhigg brings to life a whole new understanding of human nature and its potential for transformation.

Specifications

Publisher Random House Inc
Mfg Part# 9781400069286
SKU 222583151
Format Hardcover
ISBN10 1400069289
Release Date 8/13/2012
Product Attributes
eBooks Kobo
Book Format Hardcover
Number of Pages 0371
Publisher Random House

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