The Presidential Campaign Film: A Critical History (Hardcover)

Customer Reviews   Write a Review

Be the first to review this item and earn 25 Rakuten Super Points™

Product Overview

Morreale traces the development of the documentary films produced for presidential candidates from Calvin Coolidge in 1923 to George Bush and Bill Clinton in 1992. The work provides insight into todays visually oriented presidential campaign by analyzing the production of candidates images as the films evolve from classical to modern forms. Campaign films are usually overlooked by campaign scholars, yet they provide the fullest available visual portrait of a candidate during a campaign, they encapsulate persuasive appeals and strategies, and they illustrate Republican and Democratic candidates different approaches to mediated communication. Morreale concludes that presidential campaign films provide a lens through which we can view both changes and continuities in American politics and culture. Recommended for scholars and students of communication, political science, and history. *Author: Morreale, Joanne *Series Title: Praeger Series in Political Communication (Hardcover) *Binding Type: Hardcover *Number of Pages: 224 *Publication Date: 1993/09/30 *Language: English *Dimensions: 9.21 x 6.14 x 0.56 inches

Specifications

Publisher Praeger Publishers
Mfg Part# 9780275938826
SKU 223759496
Format Hardcover
ISBN10 0275938824
Release Date 8/23/2011
loading
$137.87 + free shipping
Earn 138 ($1.38) Rakuten Super Points™
What are Rakuten Super Points™?
Get rewarded when you shop! Earn 1 point per dollar spent. That's like getting cash back on every purchase. Easy to see matured points in checkout. Use points just like cash.
Learn More
Format: Hardcover
Condition: Brand New
In Stock. Usually Ships within 24 hours
Please select an option to buy
Add to Cart

Sold By:  Buy.com
ADVERTISEMENT
Promotions & Offers (1)
  •  custom promo
    5% Back Sitewide with Promo Code REWARDME at Checkout - Ends 8/31/15 *See page for details
ADVERTISEMENT
ADVERTISEMENT