shop by
Category
items
0 

The Professional's Guide to Financial Services Marketing : Bite-sized Insights for Creating Effective Approaches (Hardcover)

Author: Nagdeman, Jay

Customer Reviews   Write a Review

Be the first to review this item and earn 25 Rakuten Super Points™

Product Overview

"The Professional''s Guide to Financial Services Marketing" is directed to any financial services professional-from individual representatives to executives of large financial services companies-who is looking for better ways to create the relevant marketplace differentiation and competitive advantage needed to increase productivity and profitability. The purpose of this book is not to provide a how-to manual, but rather to offer practical information, examples, and thought-provoking tips that provide ideas and insights that will enable financial services professionals to improve their own marketing approaches and achieve ambitious marketing goals. With examples drawn from basic marketing approaches and successful consumer marketing, this book provides a fresh perspective on a variety of marketing issues that can make a significant difference to corporate success.

Specifications

Publisher John Wiley & Sons
Mfg Part# 9780470410790
SKU 210542838
Format Hardcover
ISBN10 0470410795
Release Date 4/1/2009
Product Attributes
eBooks Kobo
Book Format Hardcover
Number of Pages 0260
Publisher John Wiley & Sons
loading
Sold Out
Sorry, you missed the deal!
This product is currently not available.
ADVERTISEMENT
Promotions & Offers (1)
  •  custom promo
    5% Back* Sitewide with Promo Code Rewardme *See page for details
Buy From Other Sellers (0)
kobo
  • Take your library with you wherever you go
  • Use the device you want to use… smartphone, desktop and many of today’s most popular eReaders

WHY KOBO?

We love the Kobo eReading service… and we know you will too. We’ve partnered with them to bring you the most flexible, enjoyable eReading experience in the U.S.

SHOPPING ON KOBO

You’ll be asked to sign in or create a new account with Kobo. Once you do, you’ll immediately get access to millions of titles and be ready to start eReading. Anytime. Anyplace.

continue to kobo
ADVERTISEMENT
ADVERTISEMENT