Word-of-mouth Advertising Online & Off : How to Spark Buzz, Excitement, & Free Publicity for Your Business or Organization With Little or No Money (Paperback)

Author: Thorne, Lynn

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Product Overview

In this valuable reference learn how to get people talking about your product or service, how to get your customers to be your sales force, how to get WOMM to spread quickly, create awareness, and how to amplify it. The entire process is covered here: marketing, dealing with negative customer experience, writing online press releases, creating a customer reference program, and more.


Publisher Atlantic Pub Co
Mfg Part# 9781601380111
SKU 204202434
Format Paperback
ISBN10 1601380119
Release Date 1/1/2008
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