Word Of Mouth Marketing : How Smart Companies Get People Talking (Paperback) - Sernovitz, Andy/ Johnson, Cale (CON)

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Product Overview

Master the art of word of mouth marketing with this practical hands-on illustrated guide. With straightforward advice and humor, marketing expert Andy Sernovitz will show you how the world''s most respected and profitable companies get their best customers for free through the power of word of mouth.

Specifications

Publisher Natl Book Network
Mfg Part# 9781610660280
SKU 223434090
Format Paperback
ISBN10 1610660285
Release Date 4/16/2012
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