What is the GDPR, and how does it affect Rakuten?
The GDPR is a regulation that affects how personal data about European residents is used and stored. Because Rakuten depends on our members’ data to link shopping activity to earning Cash Back, we must do additional work to ensure our services are in compliance. As a result, European residents will experience a disruption in their ability to use Rakuten.
While we regret not being able to serve some of our valued members, we’re committed to protecting your personal data and letting you know exactly how it’s being used.
If you have any questions, contact Member Services.
Can I still use Rakuten to earn Cash Back if I live in Europe?
Not at this time, but you can still access your account.