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Alan Siegel: On Branding and Clear Communications (Large Edition) (Paperback)

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Product Overview

Siegel has become one of the best-known figures in the branding business. He has achieved the stature of both pillar of the establishment and provocative iconoclast, while building a leading brand consultancy, Siegel & Gale, devoted to positioning global companies for competitive success.

Specifications

Publisher Jorge Pinto Books
Mfg Part# 9780979076640
SKU 204589126
Format Paperback
ISBN10 0979076641
Release Date 6/1/2007
Product Attributes
Book Format Paperback
Number of Pages 0188
Publisher Jorge Pinto Books
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$23.46 + $2.75 shipping
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