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America in Focus (Paperback)

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Product Overview

Have you ever wondered what people say in Focus Groups? Focus Groups have been an extremely effective marketing research tool for decades. The fate or success of many products has been decided by people discussing their values and needs in small groups across America. Now is your chance to watch through the two-way mirror. Read about how America lives, what motivates us, where we are going and how we want to get there. This book is a MUST READ for anyone in business, politics or as just a member of society. *Author: Burgess, Robert J. *Binding Type: Paperback *Number of Pages: 236 *Publication Date: 2008/12/01 *Language: English *Dimensions: 9.00 x 6.00 x 0.54 inches


Publisher Ma Arts Publishing, LLC
Mfg Part# 9780578001623
SKU 210553153
Format Paperback
ISBN10 0578001624
Release Date 12/15/2008
Product Attributes
Book Format Paperback
Number of Pages 0236
Publisher Ma Arts Publishing, LLC
$26.13 + $2.75 shipping
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