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Becoming a Better Value Creator : How to Improve the Company's Bottom Line - and Your Own (Paperback)

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Product Overview

Why do some companies perform beyond expectation year after year while others start out strong but quickly fizzle? The answer lies in their ability to create long-term value. In this book, a leading professor at the top-ranked University of Michigan Business School presents five keys to creating value by incorporating the efforts of marketing, manufacturing, human resources, and finance in a strategy for continuing bottom-line success. His fresh look at what makes companies work shows managers how they can identify the factors that create value and use them to benefit their organizations and their own careers.

Specifications

Publisher Jossey-Bass Inc Pub
Mfg Part# 9780470462096
SKU 210688839
Format Paperback
ISBN10 0470462094
Release Date 7/21/2009
Product Attributes
Book Format Paperback
Number of Pages 0272
Publisher Jossey-Bass
Series Part 49
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$29.95 You save $3.48 (11%)
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