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Building Buzz to Beat the Big Boys : Word-of-Mouth Marketing for Small Businesses (Hardcover)

Author: O'leary, Steve

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Product Overview

By putting the information in this book to use, small retail stores and service providers can beat back Big Chain competition and prosper.

Specifications

Publisher Praeger Pub Text
Mfg Part# 9780313345982
SKU 206689353
Format Hardcover
ISBN10 0313345988
Release Date 3/30/2008
Product Attributes
Book Format Hardcover
Number of Pages 0178
Publisher Praeger Publishers
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