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Competitive Selling : Out-plan, Out-think, and Out-sell to Win Every Time (Hardcover)

Author: Chase, Landy

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Product Overview

"Competitive Selling" has what you need to out-maneuver, out-negotiate, andout-sell everyone who stands between you and the sale. It reveals exactly howtoday''s highest achievers win every battle and provides a blueprint for replicatingthis success, including how to: Position yourself as the expert on your client''s needsDifferentiate your value proposition from that of the competitionAccess the most important decision makers prior to writing a proposalSell winning proposals that ignore stated budgetsNegotiate effectively when selling against other competitorsClose sales that lock out competitors and win you the business

A complete reeducation on how to approach the sales process, CompetitiveSelling provides a brutally realistic view of the sales environment today and offersthe means for fighting your way to the top of the food chain--and staying there.


Publisher McGraw-Hill
Mfg Part# 9780071738897
SKU 212984968
Format Hardcover
ISBN10 0071738894
Release Date 7/1/2010
Product Attributes
eBooks Kobo
Book Format Hardcover
Number of Pages 0262
Publisher McGraw-Hill
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