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Implicit Measures of Attitudes (Hardcover)

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Product Overview

Increasingly used in social and behavioral science research, implicit measures aim to assess attitudes that respondents may not be willing to report directly, or of which they may not even be aware. This timely book brings together leading investigators to review currently available procedures and offer practical recommendations for their implementation and interpretation.

Specifications

Publisher Guilford Pubn
Mfg Part# 9781593854027
SKU 202978130
Format Hardcover
ISBN10 1593854021
Release Date 4/10/2007
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