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Sony Cyber-shot DSC-W690 16.1 Megapixel 3D Panorama Compact Camera - Black - DSCW690/B

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Product Overview

Show and tell.

Share your story with friends and family with this Cyber-shot® W690 camera. Capture memorable moments with brilliant 16.1MP clarity, or shoot HD 720p video to tell your tale in gorgeous high definition1. Stabilized 10x optical zoom grants you access to faraway subjects for beautifully crisp close-ups, while the generous 3.0" LCD makes composing a shot, adjusting settings or reviewing your footage a breeze.

10x Optical Zoom

Zoom in close for great travel, sports and wildlife photos. With 10x optical zoom, you can capture distant details without moving an inch for incredible close-ups. Just slip this easy-to-carry, compact camera in your pocket or purse and you're ready to go.

Make HD Movie Magic

Shoot and share HD movies with ease (records in 29-minute segments). In 720p MP4 movie mode, you can record 1280 x 720 HD movies at 30 fps for high-quality clips perfect for viewing and editing on your Mac® or PC, or uploading to sites like Facebook® and YouTube™ (internet-connected computer required).

Panoramic Photos up to 360°

Use Sweep Panorama™ mode to get breathtaking panoramic shots of up to 360 degrees. Capture sprawling landscapes and captivating cityscapes by pressing the shutter and sweeping the camera in the desired direction. The camera handles the rest, shooting multiple images at high speeds then seamlessly stitching them together to create one continuous image.

Gorgeous Image Quality

With a 16.1MP Super HAD™ CCD image sensor, capture high-resolution images with superb contrast and clarity down to the finest detail. More pixels means you can enlarge, zoom in and crop your photos without losing detail, plus create photo-quality prints of up to 13" x 19".

Effortless Effects

Let your imagination run free with a variety of creative effects. Try Toy Camera for photos with a nostalgic, lo-fi feel. The Pop Color effect allows you to transform ordinary portraits and landscapes into colorful, high-contrast works of art. Or make your focal point pop with Partial Color effect. It's fun and easy.

Say Goodbye to Blur

Don't let a not-so-steady hand prevent you from capturing the moment. Optical SteadyShot™ image stabilization with Active Mode compensates for camera shake by countering camera movements in both horizontal and vertical directions. Get sharp, blur-free footage in otherwise unsteady situations, like shooting video while walking.


Manufacturer Sony
Mfg Part# DSCW690/B
SKU 228888483
UPC 027242844216
UPC 14 00027242844216
16.1 Megapixel Super HAD™ CCD
Compact camera with 10x zoom
720p MP4 HD Movie Mode
Sweep Panorama™ mode (up to 360°)
3.0” Clear Photo™ LCD display
Optical SteadyShot™ image stabilization
Face Detection technology
Anti-blink Function
Smile Shutter™ technology
Intelligent Scene Recognition mode
Soft Skin mode
Dynamic Range Optimizer
What’s In the Box
Sony Cyber-shot Digital Camera W690
Multi USB Cable
Battery (NP-BN)
Wrist Strap
Battery Charger
Instruction Manual
Tech Specs
Lens Type : Sony G
Aperture : f 3.3-5.9
Optical Zoom : 10x
Digital Zoom : 40x
Smart Zoom® Technology : 10M: Approx.12x / 5M: Approx.17x / VGA: Approx.72x / 2M: (16:9) Approx.24x)
Focal Length (35mm equivalent) : Still 16:9: 27.5-275mm / Still 4:3: 25-250mm / Movie 16:9: 27.5-275mm(SteadyShot Standard), 27.5-385mm(SteadyShot Active) / Movie 4:3: 33.5-335mm(SteadyShot Standard), 33.5-469mm(SteadyShot Active)
Lens Construction : 9 elements in 7 groups (including 4 aspheric elements)
Minimum Focus Distance : iAuto:AF(W:Approx.5cm(0.16') to Infinity, T:Approx.150cm(4.92') to Infinity) / Program Auto:AF(W:Approx.5cm(0.16') to Infinity, T:Approx.150cm(4.92') to Infinity)
Aspheric Elements : 3
Steady Shot Mode:Active : Yes
Focus Control
AF Modes : Multi Point AF /Center Weighted AF / Spot AF / Tracking Focus / Face Tracking Focus
AF Illuminator : Auto / Off
Flash Modes : Auto / Flash On / Slow Synchro / Flash Off
Flash Coverage : ISO Auto: Approx. 0.2-Approx. 3.7m (Approx. 0.66'- Approx. 12.1') (W) / Approx. 1.0-Approx. 1.5m (Approx. 3.28'- Approx. 4.92') (T), ISO3200: Up to Approx. 7.3m (Approx. 24.0') (W) / Up to Approx. 3.1m (Approx. 10.2') (T)
Memory Card Slot : MS Duo and SD/SDHC/SDXC Compatible
SD Output : 4:3
HD Output : Composite
USB Port(s) : Multi (AV/USB), Hi-Speed USB (USB2.0)
Imaging Sensor
Imaging Sensor : 1/2.3" Super HAD CCD Sensor
Processor : BIONZ®
Pixel Gross : 16.4MP
Effective Picture Resolution : 16.1MP
Color Filter System : RGB primary color filters
Type : None
Exposure System
Metering Modes : Multi Pattern / Center Weighted / Spot
Exposure Compensation : Plus / Minus 2.0EV, 1 / 3EV step
Scene Mode(s) : High Sensitivity / Soft snap / Soft Skin / Landscape / Night Portrait / Night Scene / Gourmet / Beach / Snow / Fireworks / Pet mode
D-Range Optimizer : Standard / Plus / Off
ISO : Auto / 80/ 100 / 200 / 400 / 800 / 1600 / 3200
White Balance Mode : Auto (Intelligent) / Daylight / Cloudy / Fluorescent 1 (White Fluorescent Lighting) / Fluorescent 2 (Natural White Fluorescent Lighting) / Fluorescent 3 (Day White Fluorescent Lighting) / Incandescent / Flash / One Push
Convenience Features
Red-Eye Reduction : Auto / On / Off
Erase/Protect : Erase: Single / Select / Date / Folder, Protect: Single / Select / Date / Folder
Power Save Mode : Standard / Max / Off
Weights and Measurements
Dimensions (Approx.) : W x H x D: 3 3/4" x 2 1/4" x 7/8" (94.3mm x 56.1mm x 21.7mm)
Weight (Approx.) : 5.0 oz (142g)
Weight(Approx) (Main unit only) : 4.4 oz (124g)
Media Type : optional “Memory Stick Duo” (No movie recording), optional “Memory Stick PRO Duo” (Mark 2 only for movie recording), optional “Memory Stick PRO-HG Duo”, optional SD Memory Card (Class 4 or higher), optional SDHC Memory Card (Class 4 or higher), optional SDXC Memory Card (Class 4 or higher)
Still Image Mode : JPEG
Still Image Max Effective Resolution : Approx. 16.1 Megapixels
Still Image Size 16:9 : 12M (4,608 x 2,592) / 2M (1,920 x 1,080)
Still Image Size 4:3 : 16M (4,608 x 3,456) / 10M (3,648 x 2,736) / 5M (2,592 x 1,944) / VGA
Panorama Still Image Size : 7,152 x 1,080 (235deg) / 4,912 x 1,080 (161deg) / 4,912 x 1,920 (161deg) / 3,424 x 1,920 (112deg)
Video Mode : 1280x720(Fine)(1,280x720/30fps)/1280x720(Standard)(1,280x720/30fps)/VGA(640x480/30fps)
Audio Format : MP3
Microphone/Speaker : Mono / Mono
LCD Display
LCD Type : 3.0" LCD Clear Photo LCD (230K dots)
Brightness Control : Normal / Bright / Auto Bright
Grid Display : Yes (Off / On)
Drive System
Self-timer : Off / 10sec. / 2sec. / portrait1 / portrait2
Shutter Speeds : Auto (2" - 1/1600) / Program Auto (1" - 1/1600)
Burst Mode : Approx 1 fps at 16.1MP (Maximum 100 shots)
Advanced Features
Sweep Panorama : Sweep Panorama / Sweep Panorama (360)
Face Detection : 8 Faces (Auto / Off / Child Priority / Adult Priority / Key Selected Face Memory)
Smile Shutter™ technology : Yes
Image Stabilization : Optical SteadyShot™ with Active Mode Image Stabilization
In-Camera Editing : Trimming / Red Eye Correction / Unsharp Masking
Intelligent Auto : Yes
Shooting Tips : Yes
Tracking Focus : Off / Auto
Blink Detection : Yes
Picture Effects : Toy camera / Pop Color / Partial color / Soft High-key
Battery Type : LITHIUM ION NP-BN 3.6V
Battery Capacity : typical: 2.3Wh (630mAh), minimum: 2.2Wh (600mAh)
Number of Still Images : 220
Power Consumption (in Operation) : Approx. 1.1W
Power Requirements : AC 100V to 240V, 50/60 Hz, 2W
Product Attributes
Aspect Ratio 16:9
Camera Megapixels 15 - 20 Megapixel
Camera Resolution (Megapixel) 16.1
Color Black
Color Class Black
Digital Zoom (x) 40
Focus Mode Auto
Image Stabilization Type Optical
Maximum Still Frame Rate (fps) 30
Memory Card Type Memory Stick Duo
Product Line Cyber-shot
Resolution 4608 x 3456
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