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The Secret Language of Leadership : How Leaders Inspire Action Through Narrative (Hardcover)

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Product Overview

The book introduces "the concept of narrative intelligence--"an ability to understand and act and react agilely in the quicksilver world of interacting narratives. It shows why this is key to the central task of leadership, what its dimensions are, and how you can measure it. The book''s lucid explanations, vivid examples and practical tips are essential reading for CEOs, managers, change agents, marketers, salespersons, brand managers, politicians, teachers, parents--anyone who is setting out to the change the world.

Specifications

Publisher Jossey-Bass Inc Pub
Mfg Part# 9780787987893
SKU 204479439
Format Hardcover
ISBN10 0787987891
Release Date 10/1/2007
Product Attributes
eBooks Kobo
Book Format Hardcover
Number of Pages 0279
Publisher Jossey-Bass
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