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Winning Gifts : Make Your Donors Feel Like Winners (Hardcover)

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Product Overview

The secret to getting gifts and making donors feel like winners.

Know the best approaches to people-centered fundraising. Understand the role of executive director, fundraisers, program managers, and volunteers in the win-win framework, the importance of listening, the case for a donor-centered approach, and the direct ways these concepts can be applied in a variety of fundraising settings. Includes numerous real-world examples taken from the author''s own experience as chief philanthropy officer in nonprofits and as a leader in a well-known national nonprofit consulting company.


Thomas D. Wilson is the vice president and western regional manager for Campbell & Company. His career in fundraising spans more than 25 years and includes building successful campaigns from inception, reinvigorating stalled initiatives, and board/staff training.

Specifications

Publisher John Wiley & Sons
Mfg Part# 9780470128343
SKU 204875961
Format Hardcover
ISBN10 0470128348
Release Date 1/1/2008
Product Attributes
Book Format Hardcover
Number of Pages 0316
Publisher John Wiley & Sons
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