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We're no longer selling products directly on Rakuten.com/shop, but you can now earn rewards virtually anywhere and anytime you shop. Start your shopping at Rakuten.com to earn up to 40% Cash Back at over 2,500 stores.

Customer Support

Merchant Support

If you're a merchant, we have a team to support you.

We're no longer selling products directly on Rakuten.com/shop, but you can now earn rewards virtually anywhere and anytime you shop.
Start your shopping at Rakuten.com to earn up to 40% Cash Back at over 2,500 stores.