"Kit Perfect For Creating Product Shots To Sell Merchandise On The Internet Ask any E-bay enthusiast, or anyone who sells or buys online; it's the photo that closes the deal and sells the product. With that in mind, Lastolite announces the ePhotomaker, a simple kit designed to help amateur photographers produce product shots that look like they belong in a professional catalog. The ePhotomaker eliminates many of the problems of amateur product photography in a few simple steps, including poor exposure, grey and orange photos, unwanted shadows and poor color castes. The three wall casing of the ePhotomaker creates the perfect backdrop for product photos as it contains a built-in reflector that directs the light on the subject and creates a controlled-shadow environment. Using the ePhotomaker is quite simple. The photographer needs only to: 1. Pop open the ePhotomaker, and spread the walls to form a free-standing tent. 2. Place a light source just outside the shooting area. 3. Mount a camera (digital or film) on the tripod and place the subject near the center of the - shooting area. 4. Place an Ezybalance grey card (included with the ePhotomaker kits, or available separately) with its focusing sights faced toward the camera, directly in front of or next to the subject. 5. Press the shutter-release halfway (the camera will then automatically adjust focus and color balance on the subject). 6. Remov|Ideal for anyone selling products using the web.|Collapsible - easy to store.|Built in reflector on one side, diffuser on the other side."