What It Is: Estee Lauder(tm) innovative "skincealer" that combines the performance of a long-wearing brightening concealer with the efficacy of skincare. What It Does: Look brighter now. Even brighter in the future. With this innovative Skincealer formula, skin is instantly hydrated and looks brighter, more radiant, and more perfected. Plumps fine, dry lines and improves hydration and radiance over time. Delivers the performance of a long-wearing, medium-to-full coverage brightening concealer - plus the efficacy of skincare After 1 week: Hydration and radiance are measurably increased. After 4 weeks: Fine lines and dark circles look reduced. Undereye firmness is improved. With continued use: The telltale undereye area looks smoother and more radiant. Crepiness appears reduced. Silky hybrid formula covers and brightens dark circles. Soft Radiant finish. Water, sweat, and humidity-resistant. All-day color true wear. Non-creasing, non-poring The exclusive soft-touch applicator is based on the shape of a fingertip. Designed for precision application and easy blending in all areas. Key Ingredients: Vitamin C Brightening Complex: Helps diminish the look of undereye circles and bring new radiance to the undereye area. Tri-Firming Complex: Helps skin feel firmer, and look more resilient. Helps reduce the look of lines. Hyaluronic Acid Complex: Dual molecular weight Hyaluronic Acid helps retain moisture on the surface of the skin and provides hydration. Plus, an algae extract helps plump skin with hydration. How to Use: Choose a concealer shade that matches your skin tone and foundation or is one shade lighter. Find your perfect shade: Choose your skin's intensity level (from ultra-light to very deep) and undertone (cool, neutral, or warm). How to Determine Your Undertone: Undertone is the way your bare skin looks and behaves. Which one sounds most like you? Cool (C) undertones: Bare skin has a rosy tone and burns easily in the sun. Neutral (N) undertones: Bare skin is more even-toned, not too pink or golden. Warm (W) undertones: Bare skin has a golden or olive tone and tans easily in the sun. Apply this brightening concealer as needed to cover up dark circles, spots, imperfections, and more. Benefits: Conceal. Brighten. Hydrate. Boost radiance.