If the fish are sluggish or totally uninterested, add Dr. Juice Super Concentrate Scent Attractant to your favorite lure and get ready for rod-bending action. Not only does each formula target a specific game fish, the Super Concentrate formula comes packed with 4 different strike stimulants. This fish attractant features sex pheromones, which trigger aggressive bites. Fear pheromones taken from injured baitfish also attract and excite predator fish. Schooling pheromones from schooling baitfish spread out and help hungry fish find your lure with ease. Lastly, this formula has special amino acids and fish extracts. These create a powerful scent that targets the fishes' olfactory organ, and it helps trigger more strikes. In other words, if Dr. Juice Tournament fish scent doesn't attract your favorite fish 1 way, it's got 3 other ways to get the action going. 1 drop to your lure lasts for 15-30 minutes. Each formula targets a specific game fish Packed with 4 different strike stimulants Sex pheromones trigger aggression Fear pheromones excite the bite Schooling pheromones Amino acids and fish extracts 1 drop lasts for 15-30 minutes