About Gifts, Flowers & Parties
Whether you're shopping for a birthday, a wedding, a graduation or a Tuesday-night dinner party that deserves a really good bottle of wine, the Gifts, Flowers and Parties category has everything you need to make the moment feel special. You'll find fresh flower arrangements and bouquets, personalized gifts, gift cards, photo gifts, party supplies, gourmet food and sweet treats, jewelry, fine chocolates and experience-based gifts, among other things. It's one of those categories where you might be picking up something sentimental and one-of-a-kind, or just grabbing a last-minute hostess gift on the way out the door. Either way, Rakuten has you covered. Rakuten partners with over 3,500 stores, so you'll be able to earn Cash Back on nearly anything you're looking for.
Why Shop Through Rakuten for Gifts, Flowers & Parties?
Gift shopping adds up fast, especially when you're celebrating multiple people across multiple occasions throughout the year. Flowers for Mother's Day, a wedding present, a birthday gift card, party decorations for a graduation bash, a box of chocolates just because: it's a lot of purchases, and they happen more often than you'd think.
Shopping through Rakuten means earning Cash Back on eligible purchases from participating stores in this category, including some of the most popular names in flowers, jewelry, personalized gifts and party supplies. That Cash Back is stackable, too. You can layer it on top of store sales, coupon codes and any other promotions already running, so you're getting more than one type of savings on a single purchase.
Rakuten also surfaces verified coupon codes from participating stores in one place, which means you don't have to hunt for a promo code in another browser tab right before checkout. For a category where purchases are often sentimental and sometimes pricey, that kind of straightforward savings is genuinely worth it.
How to Maximize Savings on Gifts, Flowers & Parties
- Start your shopping trip at Rakuten. Search for the store you want before heading to their website, and activate Cash Back so your eligible purchase gets tracked.
- Stack Cash Back with store sales and coupons. Rakuten Cash Back can often be combined with a store's existing promotions, so you can save in more than one way at the same time.
- Shop early for big occasions. Flowers and personalized gifts often have earlier deadlines for guaranteed delivery. Ordering ahead of Valentine's Day, Mother's Day or a wedding date can also mean better prices and more options.
- Check for newsletter sign-up discounts. Many gift and flower retailers offer a first-order discount when you sign up for their emails. That coupon can be used alongside eligible Rakuten Cash Back.
- Use the Rakuten browser extension. It can remind you to activate Cash Back before you check out and surface eligible coupon codes automatically.
- Look for bundle deals and gift sets. Many retailers in this category package products together at a lower combined price than buying items separately, which is especially useful when you need a complete gift without the extra legwork.
- Time flower and gift purchases around seasonal sales. Post-holiday windows, like the days after Valentine's Day or Mother's Day, often bring steep markdowns on gift items, bouquets and party supplies.
Top Picks in Gifts, Flowers & Parties
- Fresh flower arrangements and bouquets: Whether you're sending a sympathy arrangement, celebrating a new baby or just brightening someone's week, fresh flowers are one of the most reliable ways to make an impression, and there are dozens of participating florists to choose from.
- Personalized gifts and photo products: Custom items like photo books, printed canvases, engraved jewelry and monogrammed keepsakes turn an ordinary purchase into something the recipient actually keeps. These tend to be crowd-pleasers for birthdays, anniversaries, showers and holidays.
- Gift cards: When you genuinely don't know what someone wants, a gift card from a store they love is a clean, practical solution. You can earn Cash Back on eligible gift card purchases from participating retailers, which makes the whole thing even more appealing.
- Gourmet food and sweet treats: Chocolates, cookies, specialty snacks and curated food gifts are popular for nearly every occasion, from thank-you gestures to holiday gift baskets. They travel well, they don't require sizing and almost everyone appreciates them.
- Party supplies and invitations: Balloons, tableware, custom invitations and decorations pull a celebration together. Retailers in this space often carry full themed collections, so you can coordinate everything in one order.
Best Gifts, Flowers & Parties by Occasion
| Occasion | Best Product Types | What They're Good For |
| Birthday | Personalized gifts, flowers, gift cards and sweet treats | Celebrating a friend, family member or colleague with something thoughtful or fun |
| Wedding | Jewelry, registry gifts, flowers and personalized keepsakes | Honoring the couple with a meaningful or practical gift |
| Baby or bridal shower | Personalized gifts, photo products and curated gift baskets | Gifting the guest of honor something special before a big life event |
| Graduation | Gift cards, experience gifts and gourmet food baskets | Marking a big milestone with something the grad will actually use or enjoy |
| Anniversary | Fine jewelry, flowers and customized photo gifts | Commemorating the occasion with something lasting or sentimental |
| Holidays | Gift sets, sweet treats, party supplies and gift cards | Shopping for multiple people across a wide range of budgets and preferences |
| Just because | Flowers, chocolates and small personalized gifts | Sending a little something to someone who deserves it, no occasion required |
Gifts, Flowers & Parties Stores to Love
1-800-Flowers
1-800-Flowers is a well-known destination for fresh flower arrangements, plants and gift baskets for every occasion, from birthdays and anniversaries to sympathy and get-well gestures.
FTD Flowers
FTD carries a wide selection of fresh and dried flower arrangements, plants and gifts, with same-day and next-day delivery options available through a network of local florists.
Teleflora Flowers
Teleflora specializes in hand-delivered bouquets and floral arrangements fulfilled by local florists, with options for holidays, everyday occasions and sympathy gifts.
From You Flowers
From You Flowers carries bouquets, plants and combined flower-and-gift packages for a broad range of occasions, with a focus on same-day and next-day local delivery.
Harry & David
Harry & David is a go-to source for premium gourmet gift baskets, fruit arrangements, chocolates, charcuterie collections and specialty food gifts, especially popular around the holidays and for corporate gifting.
Shutterfly
Shutterfly is one of the most popular destinations for custom photo products, including photo books, prints, greeting cards, canvas prints and personalized gifts for birthdays, holidays and other milestones.
Personalization Mall
Personalization Mall carries a large selection of customizable gifts across dozens of categories, including home decor, jewelry, drinkware and keepsakes, with options for nearly every occasion and recipient.
How Does Rakuten Work?
Rakuten is the most rewarding way to shop, helping you earn Cash Back every time you buy your favorite products at thousands of stores, including some of the most popular Gifts, Flowers & Parties brands. It's a simple way to get value back for shopping you're already doing. Here's how to start earning Cash Back:
- Join Rakuten for free. Create a free Rakuten account online, in the app or through the browser extension.
- Find a participating store. Search Rakuten for the store where you want to shop.
- Activate Cash Back. Click through Rakuten before making your purchase.
- Shop as usual. Complete your order on the store's website.
- Get paid. Eligible Cash Back is added to your Rakuten account and paid out every three months via check, PayPal, Amex Membership Rewards Points or Bilt Points.
How is it free? Stores pay Rakuten to send them shoppers, and Rakuten shares that money with you as Cash Back. It's as simple as that!
Why Rakuten Is a Dependable Way to Shop for Gifts, Flowers & Parties
Trustworthiness and reliability are the foundation of a rewarding customer experience. Here's how you know you can always count on Rakuten:
- It has been around for decades. Rakuten has been helping shape the way people shop online since its founding in 1999.
- It has a huge member base and has paid out billions of dollars. Rakuten has more than 17 million members and has paid out over $4.6 billion in Cash Back in the U.S.
- It has strong user reviews. Rakuten has a 4.6 rating on Trustpilot with over 36,000 reviews, including more than 27,000 five-star reviews.
- It has thousands of partners. Rakuten partners with over 3,500 stores in a huge range of shopping categories, including clothing, shoes, beauty, travel, electronics, pets, experiences and more.
- It has a straightforward model. Rakuten's structure may seem confusing at first, but it's really quite simple: Stores pay Rakuten for sending them shoppers, and Rakuten shares that money with its members as Cash Back. That's it!
- It has a clear payment schedule and multiple payout options. Rakuten pays its members their Cash Back every three months through one of four payment options: check, PayPal, American Express Membership Rewards points or Bilt Points.
- It publishes its privacy policy and terms. Rakuten provides a formal privacy policy that explains how its tracking works when you click through to a store. The company also publishes terms and conditions for its browser extension that describe how extension-collected data is handled in accordance with its privacy policy.